Integration guide
TrueSKU for eBay sellers
TrueSKU mirrors your eBay listings using eBay's own item and variation IDs, so it can track a listing reliably even if its custom label changes later.
Available
What TrueSKU imports
TrueSKU reads each eBay listing's Custom Label (eBay's equivalent of a SKU), item ID, title, price and quantity. Listings are matched internally by eBay's own ItemID/variation ID, not by the custom label text.
What TrueSKU sends back
Once linked to a SKU, TrueSKU can push quantity updates to the eBay listing automatically as stock changes elsewhere.
Stable listing identity and mapping safety
TrueSKU uses eBay's item and variation identifiers to recognise the same listing over time. The Custom Label remains visible for SKU mapping, but changing its text does not make an existing eBay listing look like a brand-new one. Identifier changes on an already-linked listing can be surfaced for review rather than silently remapping physical stock.
Inbound sales
TrueSKU collects your eBay sales automatically once you switch on direct sales collection for the account, choosing where the first collection starts. It then checks eBay for new orders very frequently, matches them on eBay's unique order ID and reduces the linked SKU's stock. A sale on a listing that is not yet linked to a SKU waits in the Sales Inbox instead of changing stock.
Bundles
An eBay listing linked to a bundle SKU sells against the availability of its components, the same as any other channel.
Limitations worth knowing
An eBay listing with no custom label set at all can't be pushed to until one exists - TrueSKU will flag these as blocked for outbound sync rather than guessing at an identifier.
Setup
Connect your eBay account, map listings to SKUs, then enable outbound stock sync once you're confident the mapping is right.
See the full integrations overview for current status across every channel.
See TrueSKU with your own listings
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